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Where Good Ideas Come From: The Natural History of Innovation

Amazon.com Price: $11.89 (as of 29/03/2025 08:16 PST- Details)

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A interesting deep dive on innovation from the New York Times bestselling writer of How We Were given To Now and Farsighted

The printing press, the pencil, the flush bathroom, the battery–those are all nice concepts. However the place do they arrive from? What sort of atmosphere breeds them? What sparks the flash of brilliance? How can we generate the leap forward applied sciences that push ahead our lives, our society, our tradition? Steven Johnson’s solutions are revelatory as he identifies the seven key styles in the back of authentic innovation, and lines them throughout time and disciplines. From Darwin and Freud to the halls of Google and Apple, Johnson investigates the innovation hubs right through brand new time and pulls out the strategies and commonalities that appear to look at moments of originality.

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