Hippie Modernism examines the artwork, structure and layout of the counterculture of the Nineteen Sixties and early Seventies. The catalog surveys the unconventional experiments that challenged societal norms even as providing new forms of technological, ecological and political utopia. It contains the counter-layout proposals of Victor Papanek and the anti-layout polemics of World Gear; the unconventional architectural visions of Archigram, Superstudio, Haus-Rucker-Co and ONYX; the installations of Ken Isaacs, Joan Hills, Mark Boyle, Hélio Oiticica and Neville D’Almeida; the experimental movies of Jordan Belson, Bruce Conner and John Whitney; posters and prints by means of Emory Douglas, Corita Kent and Victor Moscoso; documentation of performances by means of the Diggers and the Cockettes; guides comparable to Oz and The Entire Earth Catalog; books by means of Marshall McLuhan and Buckminster Fuller; and a lot more.
While the turbulent social historical past of the Nineteen Sixties is widely recognized, its cultural manufacturing is still relatively beneath-tested. On this considerable quantity, students discover a spread of practices comparable to radical architectural and anti-layout actions rising in Europe and North The us; the print revolution within the photograph layout of books, posters and magazines; and new varieties of cultural apply that merged side road theater and radical politics. Via a large quantity of illustrations, interviews with figures, together with Gerd Stern of USCO, Ken Isaacs, Gunther Zamp Kelp of Haus-Rucker-Co, Ron Williams and Woody Rainey of ONYX, Franco Raggi of World Gear, Tony Martin, Clark Richert and Richard Kallweit of Drop Town, in addition to new scholarly writings, this e-book explores the conjunction of the countercultural ethos and the modernist want to fuse artwork and existence.
