Essence

Who Reads Essence?
Essence evokes Black Ladies of all sunglasses and shapes to steer daring, pleasant lives. We inspire their passions and desires and rejoice their neighborhood. As a depended on loved one, Essence displays their Absolute best selves and motivates them to are living with out limits. Essence reaches 8.1 million readers Every month and reaches 37% of African American Ladies in a single Factor. In 2010, Essence will rejoice its fortieth anniversary of being the Spirit of Black Ladies.

What You Can Be expecting in Every Factor:
In each Factor, Essence covers the ideas the African American girl needs to learn and find out about from a depended on marketing consultant together with Superstar, Model and Good looks, Information, Careers, Finance, Wholesome Dwelling (well being, health, meals and relationships) and Spirituality.

Different options come with:

• “Will you Marry Me” – Actual males pop the query in Essence
• Black Hollywood Different – a Party of Black ability in Hollywood
• Black Tune Party – a Party of essentially the most influential executives, performers, administrators, fairs, excursions and so on.
• Do-Proper Guy – 100 males in-e-book and on-line
• Plus Fall Model and Good looks, Heatlh and Wellbeing, Vacation Wonderful and Religion and Circle of relatives

Magazine Format:
Essence Mag strives to be as visually arresting as it’s mentally stimulating. It has a 39-12 months-antique custom of that includes gorgeous and iconic photographs of Black Ladies, males and couples who’re solely photographed for the Mag. Inside of, there’s a honest cut up of textual content to pictures, at all times with the objective of marrying each into inviting layouts that transfer the reader alongside simply from web page to web page. Heart-of-e-book options are particularly lush tale spreads which are enticing each visually and intellectually.

Click on on any symbol underneath to look choose pages:

Past Problems:

Contributors
Bishop TD Jakes, pastor for the Potter’s Area in Dallas–a 30,000 member congregation–pens the final web page “Get Lifted” in each Factor. Spirituality is of serious significance to the Essence reader. Charlayne Hunter-Gault (Africa Bureau Leader) is an award-successful journalist (until now at the MacNeil/Lehrer Record on PBS) and creator who lives at the continent of Africa and who supplies perception and remark on problems with pastime affecting the African diaspora.

Comparisons to Different Magazines:
Essence speaks immediately and particularly to the AA girl in a depended on and candid voice. Essence spans each the African American set and the fad and Good looks set. Essence has the perfect engagement consistent with MRI in comparison to the fad and Good looks set.

Advertisers:
Essence‘s has a variety of emblem companions together with Giorgio Armani, CoverGirl, GAP, Credit card, Ford, McDonalds, Objective, Coca Cola, SoftSheen Carson, Tacori, Aveeno, Caress, and Pantene.

Awards:

• 2008 Henry R. Luce Awards: Mag of the 12 months, Public Provider for our September 2007 article “What Took place to My Kid?” approximately lacking youngsters, Absolute best Internet Innovation finalist to Essence.com for “Will You Marry Me?”
• Essence was once commemorated with the primary ever Promoting Age’s American Mag Forefront Award, which acknowledges magazines which are innovating well past print.
• Essence was once named via MIN (Media Trade E-newsletter) as a winner of its “So much Engaged Media Manufacturers”, presented to magazines that show the most powerful bond among the emblem, its readers and its advertisers. Our answers-based totally methods, mixed with our editorial excellence and our responsive target market, make Essence the best choice for dealers who need to achieve African-American Ladies.
• Year after 12 months, Essence has constantly taken most sensible honors in Mag journalism within the Information characteristic and investigative reporting classes.